How did I attract/address your audience?

I attracted and addressed my audience in many ways. The use of colour is very important when representing my target market, I used a bright red which has connotations of lively, this symbolises my target audience and causes it to be eye catching and fun, this is the aim for the majority of my target audiences life so therefore attracts them more. The use of slang and colloquial language relates to my audience on a one to one basis, my target market use this lexis to their friends, this connects to them more and lets them relate to my magazine, therefore attracting them to my magazine. I used a retro font as this can quite often be a fashionable trend among my target market, so this causes them to be attracted to my magazine more. Like I brought up in my last question I also mentioned major events among my target audiences calender, freshers week is a huge event to my target audience so this causes them to be intrigued about it, so therefore by using this as a cover line then this instantly attracts my target audience.